![Opinion: Why K-pop idols are the new faces of global luxury: from Blackpink's Lisa representing Celine to Exo's Kai modelling for Gucci, Korean celebrities can pull in millennial customers from China, the Opinion: Why K-pop idols are the new faces of global luxury: from Blackpink's Lisa representing Celine to Exo's Kai modelling for Gucci, Korean celebrities can pull in millennial customers from China, the](https://cdn.i-scmp.com/sites/default/files/styles/768x768/public/d8/images/canvas/2021/02/25/ca85f4f8-a797-421a-a201-4100d2d2418b_e255c02b.jpg?itok=Il7G35Z-&v=1614241668)
Opinion: Why K-pop idols are the new faces of global luxury: from Blackpink's Lisa representing Celine to Exo's Kai modelling for Gucci, Korean celebrities can pull in millennial customers from China, the
![Celine Boy Taehyung”: BTS singer sends fans into a frenzy as he makes first official appearance at the luxury brand's pop-up event in Seoul Celine Boy Taehyung”: BTS singer sends fans into a frenzy as he makes first official appearance at the luxury brand's pop-up event in Seoul](https://staticg.sportskeeda.com/editor/2023/03/03645-16802760028498-1920.jpg?w=840)
Celine Boy Taehyung”: BTS singer sends fans into a frenzy as he makes first official appearance at the luxury brand's pop-up event in Seoul
CELINE brought three big superstars at once. Brand Ambassadors @bts.bighitofficial 's V, @lalalalisa_m, and @bogummy gathered to celebrate… | Instagram
![CELINE, a brand owned by Louis Vuitton Moët Hennessy (LVMH) shared a photo of BTS Jimin wearing their brand. | allkpop CELINE, a brand owned by Louis Vuitton Moët Hennessy (LVMH) shared a photo of BTS Jimin wearing their brand. | allkpop](https://www.allkpop.com/upload/2020/02/content/231921/1582503686-img-20200224-043411.jpg)