Chris Davis, Chief Marketing Officer of New Balance, on forming authentic partnerships, calculated risk-taking, and making dad shoes cool. | by Carolyn Hadlock | The Beautiful Thinkers Project | Medium
How New Balance got its swagger back: An interview with the CEO and VP Global Marketing — The Challenger Project | The Home of Challenger Brands
New Claim and New Brand Identity for Sports Brand New Balance | ISPO.com
What is New Balance's marketing strategy? | BluCactus
New Balance Sued For Exaggerating Claims On Its 'Made In USA' Sneakers | SGB Media Online
How New Balance is reinvigorating its brand to move away from its lifestyle image
How New Balance Reinvented Its Brand for the Future
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How New Balance got its swagger back: An interview with the CEO and VP Global Marketing — The Challenger Project | The Home of Challenger Brands
What is New Balance's marketing strategy? | BluCactus
New Balance's Collaboration Strategy, Explained | Hypebeast
New Balance Marketing Brief - The Behaviours Agency
New Balance Omni Launch Campaign on Behance
New Balance Parts Ways With Agency of Record Arnold Worldwide After 6 Years
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New Balance challenges runners to 'runlock' their true potential in latest TV ad - Marketing Beat
NBA Signs New Balance as Marketing Partner – WWD
Introducing the WRPD runner – New Balance's newest model made for the fashion crowd - Vogue Scandinavia
How New Balance taps into gaming and metaverse - Campaign Middle East
New Balance challenges runners to 'runlock' their true potential in latest TV ad - Marketing Beat
New Balance wins massive trademark case against Chinese brand New Barlun | Marketing-Interactive
How New Balance Reinvented Its Brand for the Future
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